One of the best ways to directly connect your business with potential customers is through web forms. Web forms are placed on your website and collect information from users, usually in exchange for something of value or some sort of follow-up. Have an email...read more
In our first installment, we looked at how to configure your site, make it fast, and design specifically for mobile search engine optimization. We are going to continue the conversation now with four more SEO tips for mobile. Create Great Titles and Meta Descriptions...read more
Search Engine Optimization (SEO) is essential if you want users to find your business through search and get organic traffic to your website. Nowadays, more and more people are using mobile devices to search, so it’s imperative to optimize for those mobile devices. If...read more
A landing page is a web page that is accessed from a paid marketing, social, or email campaign, created for the sole purpose of having your users complete a certain task. Would you like users to sign up for a program you are offering? Or call you about a service you...read more
When you start publishing new content on your first WordPress website, it can be a bit confusing whether you should be using a post or a page to display it. In this article, we’ll walk you through what each one is and when to use it. Pages Pages are used when you need...read more
There are many ways to create resolutions for your business. Some resolutions may be glaringly obvious and easy to make out of necessity, and then there are others your business should be focused on that may be less apparent. Identify and create your business’s New...read more
We all know the holiday season is important for retailers. By mid-November, most ecommerce businesses are already implementing their holiday marketing plans. And while it is essential to drive customers to your website, it’s also imperative that your site is ready to...read more
One of the most effective and lucrative forms of online marketing is email marketing. Yet, with all of the other ways to market online nowadays (like social media advertising and paid search) email marketing can easily get overlooked. If you don’t have a mailing list...read more
With all of the advantages of social media, some businesses wonder why they should even have a website. In fact, a number of businesses rely solely on social media for their online presence. Social media does have its benefits. It’s a great way to interact with...read more
Adding images to a blog post or page is an easy way to improve user experience, illustrate content, and help SEO efforts. Images break up text so it’s more digestible for readers and can help explain and demonstrate specific points. Also, when you label your images...read more
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